DICK’S SPORTING GOODS:

ThE ROTATION

DICK’S Sporting Goods was looking to be the destination for teens back to school shopping as many of the brands they carry are a part of the ever popular lifestyle category. The campaign ran heavily on social, each piece pairing an influencer with an of the moment shoe. In the edit we leveraged both motion, stills, stills from a disposable camera along with hand drawn animation.

Anomaly // Producer

Director / Photographer: Kenneth Cappello

Edit: Biff Butler, Rock Paper Scissors

Styling: Amanda Merten

Airmax 270

Director: Andrew Price

Photographer: Nathan Perkel